Use Analytics to Boost PPC Performance

See on Scoop.it – Local Search Marketing Ideas

There are metrics in Google Analytics that can help you better understand your PPC traffic. Here are some simple metrics to help you boost PPC performance.

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By Robert Metras

Rob is an experienced internet marketer and author. He helps businesses, professionals and organizations to raise their online visibility in local search and get more from their promotions and advertising and free use of search engine products.

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