If you want to have an outstanding example of creating a community of followers my buddy from down the road in Port Dover, Ont Stu McLaren and his partner Tracy Childers have been constantly improving their WordPress plugin product WishListMember. They are in constant communication with their users and have provided an excellent ,simple platform, to build membership or continuity sites using WordPress. I own the product and can vouch for its’ simplicity and elegance.
Here is a video Stu has made for the One Year Anniversary of this product. Soon he will have an interview with Gary Vaynerchuk available on the WishListMember site also.
Gary is the founder and New York Jets fan of Wine LibraryTV, a great Video show on Wine and the author of the new bestseller “Crush It”.
Stu and Tracy have excellent credentials in the I.M. Community as marketers and developers. Stu’s site My Idea Guy is a great resource . Tracy’s product FLV Producer lets you create Flash videos for distribution on the net among other things.
Don’t take my word for it though, check out this video from user Paul Mutrie.
Disclosure: I am affiliate and customer for WishList Products. Here is a non affiliate link if you wish to use it WishListMember Products