Social Media- Hype or Channel Change

The evolution of social networking has changed the world of Marketing forever. If you are one of my regular readers, you will know that I have been writing about social media and books about it a lot in the last year. Perhaps because social networking is changing some of the established players in marketing or… Continue reading Social Media- Hype or Channel Change

Power Friending Book Launch

A little bit of the book launch frenzy for AmberMac’s new Social Media book Power Friending. Amber is interviewed by Matt Harris for the Butterscotch.com show “On Deck” at the launch. If you are interested and want more on this visit the fansite at Power Friending Butterscotch.com, a division of tucows is a Toronto based… Continue reading Power Friending Book Launch

Keep a Flip Handy

The modern day newsroom may not be the same as it used to be. Business promotion is in the same boat. The growth of citizen journalism and self-produced video is exponential. You Tube is the most popular place to put your videos to provide news and useful information coupled with fantastic search opportunities. And it… Continue reading Keep a Flip Handy

Article Marketing Positions You as The Expert Locally

Article Marketing is very important to local businesses for the recognition of the business brand name Why is article marketing so important to local businesses? What is it? What is there to know about article marketing? How do you utilize it? Let me shed some light on these questions. A very successful method of advertising… Continue reading Article Marketing Positions You as The Expert Locally