Yes affiliate marketing rocks, but it’s really hard to get started. The reason is because there is a lot of competition. In order to survive you have to beat your competition. And the sea of information about this doesn’t make it any easier. Well, here’s on simple thing you can do that will put you ahead of the game.
Affiliate videos
The power of video is undeniable. The reason it’s so pervasive is because everyone loves it. About the only thing that keeps people’s attention anymore is video. So using it in your affiliate promotions is a no-brainer!
Here’s how to use videos for affiliate promotions:
- Do a testimonial video
- Record a walk-through
- Record the order process
- Record a preview of the members area
Testimonials
This one is super simple. Simply turn on your recorder and talk. It does not need to be polished or pro. Listening to your honest endorsement makes your viewers feel comfortable buying. And the mess-ups or mistakes just make the video more real. You can literally just press record and talk. And if you don’t want to show your face, use one of the next ideas.
Walk-throughs
This technique works slightly more subconsciously. Basically you’re doing a tutorial on how to use the product. And in the process you’re actually selling the product. As long as the product is good, the tutorial makes them want it. So pick some really helpful aspect of the product and show how to use that.
Do an ordering video
This could be the most powerful method of all. Record a video of yourself actually buying the product. Watching you make a live purchase will inspire your viewer like nothing else. In the first place it acts as social proof. People will feel more comfortable buying after seeing you do it. Second, it builds trust. People believe you’re giving them good advice if you take that advice yourself. And finally, it creates envy. They see you getting the satisfaction of making the purchase and that makes them want it. You can add additional juice to this one with: You’re gonna have to place your own order if you want to see the members area.
Record a preview of the members area
This one is perfect for building up the value of what you’re promoting. In this case you record a screen share of the inside of the product. You show them the entire contents of what they get. This one also helps to remove the skepticism. Once they’ve seen the back-end, they know it’s real.
You can do this!
No special skills are required. Some very easy to use programs make the videos for you. The software really does all the work So you don’t have to worry about the technical part of this at all. Keep focused on the rewards:
- More sales You will increase your affiliate sales when you start using videos. Start using videos because people love them.
- Lower refund rates Less of your commissions will be clawed back, too. Thanks to you people know what’s inside before buying. So they’ll be less likely to refund.
- Beat your competition! Adding video is so simple. And almost no one is doing it. That puts you ahead of the pack.
Get started right now and take your affiliate marketing to the next level. Not using video is detrimental to you business. So do it!
Filed under Internet Marketing by
The modern day newsroom may not be the same as it used to be. Business promotion is in the same boat.
The growth of citizen journalism and self-produced video is exponential. You Tube is the most popular place to put your videos to provide news and useful information coupled with fantastic search opportunities. And it all can be done with a camera as simple as the Flip.
Even main stream media reporters could use little Flip cameras in case they catch a scoop. One rabbi certainly did last week when he caught Helen Thomas, a media icon, and eldest working member of the White House Press Corps and her controversial remarks about Israel that led to her retirement. The rabbi who filmed her remarks and put them on the Web did so with a Flip cam?
If you want to use video you should make sure it looks professional, if you are trying to highlight and idea or news story about your business or product. I came across an excellent post on Ragan’s PR Daily News by Lindsey Miller that gives you tips and ideas on how to assure you have good quality.
Tomorrow I am going to a Search Engine Strategy Conference in Toronto and see Greg Jarboe the author of a book that should help you do a good job with Video. The book is, a Sybex imprint, YouTube and Video Marketing: An Hour a Day I am finishing it now and will surely do a review here and on Amazon.
Filed under Internet Marketing, Marketing, Video by







