There is no doubt that website traffic is critical to your business success. And nothing beats free traffic. Where does free traffic come from? Google and other search engines.
How do we get free traffic from Google?
The process works in a way that you have experienced many many times. You load up Google or another search engine. Type in something you’re looking for. Then you click on one of the pages that in displayed. Well, the link you clicked on just send free traffic to that website owner. So the real question is how you get that free traffic.
Most people only click results from the first couple pages. Actually, almost 100% of the free traffic goes to this first page of results. What’s even more amazing is the the first 3 links get more than 70% of the free traffic.
So to get any significant amount of free traffic from Google, you really need to be on the first page. To do that, you need to be “ranked” in Google’s Top 10 results. Which brings up..
What is SEO?
SEO means that your website is clearly about something specific, Google knows that that is and thinks others will agree and find your site useful. The formula Google uses to determine this is known only by Google. There are several factors that we do know.
Getting indexed
Before your website can begin gaining ranking, you have to alert Google to it’s existence. This is known as being “indexed.” What this means is that Google visits your site and records information about it in their database.
Google needs to actually find your site in order to index it. Links from other sites are the easiest way to accomplish this. Since some of these site will already be indexed, Google will follow the links on their pages and find you.
A couple of great places to do this are in your Twitter or Facebook profiles. Google visits these sites many times every day. So your new link will get indexed very quickly.
Gaining ranking
After this first hurdle, you need to start gaining ranking. Google has billions of pages indexed, so just getting into their database does not mean anyone will see you.
There are three components of gaining ranking:
- Content
- Links
- Activity
SEO content
This is the SEO work you do on your page. It’s critical that your page content is consistent with the keyword phrases you’re targeting. Clearly this article is about search engine optimization. One way Google figures this out is from the fact that it contains the term SEO. But also because other related words like traffic generation show up in it, as well.
The title of the page, the domain name and other pages on your site are also important. Google uses all of this content to figure out what your site is really about.
Link strategy
Next, you need to pay attention to the links to and from your site. This includes both the inbound and outbound links. It’s very important that you have more links coming in than you have going out. And the more inbound links the better.
Article spinning is a super easy way to get a bunch of inbound links. To accomplish this you start by writing an article that targets the keywords you’re after. Then create a bunch of different versions of it. Because you’re going to post a unique copy of it to lots of different websites. And the more you do the better.
Increasing your activity
And lastly, it’s seems clear that Google expects important pages to be actively updated. A page that was created 3 years ago and hasn’t been touched since won’t rank well. Google expects you to be updating your site regularly. RSS feeds are an easy way to keep your content changing.
But the best way is with active discussions on your page itself. So, obviously, you need to get people to visit your site on your own, too. Online forums are simple source of real live visitors.
What you need to do is sign up with several forums in your niche. And post their often. And link back to yourself in your signature file. This gets you inbound links. And it gets people to visit the site you link to.
Conclusion
All of the above is important. Unfortunately, rewriting your articles again and again. And creating a bunch of forum profiles. And posting your articles and comments takes a lot of time. And the bad news is that you probably won’t do it.
Fortunately, you can get rank builder software to do all the grunt work for you. So my best advice is to automate as much of this as you can. And then you’re sure to get it done. And not doing it means you will never get free traffic from Google.
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SEO or Search Engine Optimization is an important set to learn when marketing online. It has many twists and turns and all sorts of ways that you can use to improve on your ranking and get more eyeballs in front of your content. Phoenix SEO Expert Rachael Butts had done several good videos on her site. Below is one of them of a series you can find on SEO Techniques from Rachel who is also a very talented WordPress Designer
.
Rachael studied at the Art Institute of Colorado and besides SEO and WordPress Designer talents she also does web design locally in Phoenix. This video series will help the beginning or novice marketer. Make sure you look on her site for the others.
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Filed under SEO Search Engine Optimization, Training, Video, WordPressTools by
My buddy Willie Crawford, that wily retired US Air Force guy is up to a interesting promotion for this Peter Drew product. And I usually listen when Willie comes a calling because he is a straight-up first class kind of guy. This I why I think Brute Force SEO :EVO2 might be something you could profit from in your SEO.

Willie Crawford
There’s a saying that goes “The Proof Is In The Pudding”. Now what the hell THAT means exactly, I have NO idea.
But I know where the proof on Peter Drew’s Brute Force SEO: EVO2 is… SEO Fight Club Forum. And the doors have swung wide to the public, sothere’s not a moment to lose: BruteForceSEO
Here’s just a tiny sample of the success other marketers are having with this insanely powerful membership, direct from the Fight Club: “I
ran BFSEO, I went to bed, and when I woke up, these were my results:
Competition with quotes = 2,800 RESULTS: Keyword in quotes [Google
Position/Site]: ================================ 4 wordpress tag **5
money site** **6 money site[indented]** 9 feedagg 10 dailymotion 14
howcast 15 badrss 16 revver 21 metacafe 22 badrss(tags page) 26 feedest
40 wordpress tag(different keyword tag) 41 howcast 44 dailymotion 55
wordpress site Keyword (No quotes): ================= 7 wordpress 9
money site 16 feedagg 17 dailymotion 25 howcast 34 metacafe 40 rss2 46
badrss 47 rss feed submission
I was pretty excited when I woke up to this because I started imagining what I could be doing with this over
the next little while :> This thing is going to be a RIDICULOUSLY HUGE time saver. I don’t think it’s enough to say it does a weeks worthof work in just hours, because chances are you’d get sick and tired of the weeks worth of work 1/3 of the way through it.
One of the users who we will call Mike started OWNING the first 50 listings in Google. In a matter ofHOURS. But the telling statement is his next-to-last one: “I don’t think it’s enough to say it does a weeks worth of work in just hours, because chances are you’d get sick and tired of the weeks worth of work 1/3 of the way through it.”
Do you see the Raw Power in that statement? Want to see a few more?
Check this out:
http://evo2jv.com/testy
Not only will EVO2 do all the work FOR you, he will make it so brain-dead easy you won’t be able find any excuse to delay whatsoever-
unlike probably dozens of other things cluttering your hard drive
If you see the power here, then GET it. BRUTE FORCE SEO
Remember, a limited number of slots are opening on February 2nd…After that, you’ll wait (and lose out on insane rankings and indexing
power) at Least until spring- and who’s to say there will even be any drop-outs in February or March?
If they have 100% retention (which is quite possible- it’s happenedbefore), they may decide to keep the membership CLOSED for Months.
And that would just put you further behind the smart money, so I urge you to grab your slot while you can.
Your entrance fee is ZERO for a full seven (7) day trial. If you don’t think it’s for you? That’s fine! Simply cancel your PayPal subscription (YOU Have The Control) before your trial is up, and you will pay NOTHING. Nada. Zip.
It is dead easy to cancel. YOU control your subscription. But if you’re like 68% of the people that come on board with them, you
WON’T. In fact the excuses they hear for canceling (although they don’t ask for your reasons) are things like “I can’t afford it right now, but
I hope to in the future.”Well, I always cringe whenI hear that, because every time slots are
opened in BFSEO: EVO2 they just get MORE expensive.
So the time and place to seize the moment is Right Now…Right Here.
BruteForceSEO
See you in the Fight Club!
As always please read my disclosures
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My Toronto Gen Y friend Will Pate, co host with AmberMac of the award-winning videopodcast, Command N did an interview with Steve Paikin on the TVO Ontario television show, The Agenda with Steve Paikin.
Will posted it on his blog and I think the interview on Google and SEO was one of the best layman’s discussion of the topic I have seen and it is well worth viewing
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