In order to make your presentations interesting and useful use the following roadmap and you should have success. It does not matter if you do powerpoint like slides or video or you are conducting a teleseminar, the important thing is that people are listening or watching you and what you have to say. Be careful you do not use all sorts of technology tricks in your presentations. You want people to remember your message versus the medium or delivery.
- When you start define and set the expectations for your audience in your Introduction.
- Tell them who you are and why they should listen to you and what you have to offer. Give them a brief biography and highlight what you have achieved and how you can help them with their issues.
- Immediately build your value proposition in their eyes by telling them what you are going to cover and how you are going to do it.
- Present your material at a fairly quick pace so you can be interesting but not tedious or boring. Provide all forms of communication, oral, written and a combination of oral,written and visual. Be direct and avoid all sorts of fancy transitions and tech tricks. They take away and diminish your content
- Summarize what you have just presented in point form to reinforce them in your delivery and content
- Give them the next step for them to act upon your information. Ask for the order. Tell them exactly what to do. If you want them to go to the back of the room at a live presentation tell them what awaits them and how they can get your product or service now. If they are on the web provide them a simple shopping cart or order button that allows them to order then and now and highlight it with arrows pointing to the desired action button. Thank them for taking action.
- Leave them with some parting words that reinforcc the action you are asking them to take and the benefits that will accrue to them upon purchase. Without sounding like a Veg-O-Matic salesman on TV Infomercials with the “But Wait” paragraph, repeat the value stack of what they will get for taking the action and what bonuses will accrue for fast action.
If you do this and use bullets in your slides or presentation, avoiding long sentences on screen you will entertain, educate and make sales. If not you could bore your audience and yourself. Be lively and have fun. It will show your expertise and value.
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You will be surprised at how fast you can start recording webinars once you have two computers and know a few tricks to get this done.
You will need to use your primary computer (pc or mac) to broadcast your webinar. If you are looking for a cheap webinar service to get started, then I recommend GoToWebinar by Citrix to avoid the inflated costs that other companies will charge. This company will allow you to accommodate up to 1000 participants on a webinar which is much more than what other webinar services have to offer. Never try to do this in a hurry as it will prove to be quite expensive. If you plan to have more than one webinar in a month, then GoToWebinars is an excellent solution for this. The best part is that they allow you to be able to test yourself by having practice webinars.
The other services that are offered by some webinar services does not guarantee me a clean recording, and this is one thing that I try to avoid. Recording in Camtasia is the best option. It does not give you the hassle that other recording services have with different files that are confusing and sometimes don’t work as well.
What you will need to do is open Camtasia on the computer that you will record on and ensure that the recording box is 640 X 480. This will allow you to broadcast on your primary computer and at the same time login as an attendee on the computer that you will record on. It is best to set the audio to manual input instead of automatic.
I have a tip for you as you record webinars that will help you to keep the echo and feedback down. You will need to get a cord from the electronic store that has a 1/80 jack on each end. After that you will need to plug one end into the microphone and the other end into the headset hole, and this will help you to have a continuous loop. When you do this, you will be able to able to talk as loud as you want and not get any feedback or echo while you record webinars. You do not have to record and edit it right away.
Your webinar will have to be resized to fit into the green recording box that you got from Camtasia. To have a professional webinar recording, simply hit the record button and watch the sound levels that appear.
You will then render it to the format you prefer: CD, web, and blog. Now you are set to go! That is all you need to know to make sure that you record webinars correctly
Stephen Beck likes helping others build their businesses through online webinars. Get his free online business information at http://www.WildlyWealthyWebinars.com so that you canstart right away.
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